Our Strawberries
We produce carefully selected strawberry varieties suited to commercial production and the requirements of international fresh-produce buyers.
Varieties
Each variety is presented with the details buyers ask for first — fruit character, availability, packaging and target markets.
250g punnetSweet, balanced and dependable
Sweet, balanced flavour with good firmness and attractive conical shape. Suitable for fresh export markets.
Availability: Extended season, multiple production cycles
Target markets
250g punnetLarge fruit with shelf appeal
Large, glossy and highly attractive fruit with strong presence on retail shelves and a full aroma.
Availability: Extended season, multiple production cycles
Target markets
250g punnetBuilt for the journey
Firm berries with uniform colour that hold condition well through handling, cold chain and transit.
Availability: Extended season, multiple production cycles
Target markets
250g punnetBright colour, excellent eating quality
Bright red colour with excellent eating quality and a clean, well-presented calyx.
Availability: Extended season, multiple production cycles
Target markets
250g punnetUniform grading, strong yields
Consistent fruit size and shape supporting efficient grading and uniform punnet presentation.
Availability: Extended season, multiple production cycles
Target markets
250g punnetAromatic and export-ready
Aromatic fruit with an attractive finish, selected for freshness retention in export programmes.
Availability: Extended season, multiple production cycles
Target markets
Export Specifications
Everything an importer needs in one place. Figures shown as “on request” are confirmed per programme so that only verified data is published.
Origin
Holeta, Oromia — Ethiopia
Product
Fresh strawberries, Class 1
Production system
Greenhouse & tunnel production
Packaging
250g retail punnet
Carton configuration
On request
Storage temperature
On request
Shelf life
7–10 days (validated per shipment)
Freight options
Air freight; sea freight on request
Certifications
GLOBALG.A.P., SMETA/SEDEX, BASIS & FACT
Traceability
Farm → greenhouse → harvest lot → packing → shipment
Quality you can trust
Carefully grown. Carefully delivered.
From our farms to you
Sustainably grown in Ethiopia.
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We're here to help.
Product Standard
Our objective is to deliver strawberries with excellent appearance, firmness, taste, shelf life and food-safety compliance — consistently, and at export volume.
Uniform colour, size grading and calyx condition.
Selected varieties and harvest timing for transport resilience.
Highland growing conditions supporting sugar-acid balance.
Rapid cooling and unbroken cold chain after harvest.
MRL compliance and phytosanitary conformity for each market.
Controlled processes traceable from field block to shipment.
Retail-ready · GGN traceableOur Product
Product Positioning
Fresh Ethiopian strawberries combining careful cultivation, quality control and professional packing for demanding international buyers.
We welcome long-term partnerships with importers, distributors, retailers and fresh-produce businesses.
